Tribune Directors Call Synergy Attempt a Bust
An interesting piece in The New York Times looks at the attempt at synergy heralded in the 2000 acquisition by Tribune of the Times Mirror Company and subsequent efforts to bring synergy to their combined print, broadcast and Web platforms. Says the NYT: While the entire media landscape is in turmoil, the Tribune properties in Los Angeles and New York have fared particularly poorly. Circulation is down, below the industry standards at both The Los Angeles Times and Newsday; at KTLA and WPIX, viewers have declined and audience share has plummeted.