Hot Ideas session set at Mid-Winter
The Hot Ideas session at MPA’s Mid-Winter Convention next month in Jackson aims to help newspapers Rev-Up Revenue. The general session will kick off Saturday morning’s activities and will be moderated by Pat Brown of The Magee Courier and Reece Terry of the Daily Corinthian.
Publishers and advertising directors are asked to submit ideas early for the session, which will be presented in book format to conference goers. Ideas are needed that help papers increase revenue, and can can be for the advertising department, circulation or other areas of the business. Prize packages will be awarded to those ideas selected as the cream of the crop.
Entry forms were mailed out Thursday from MPA along with preliminary agendas for this year’s conference, which will be held Jan. 25-27 at the Jackson Hilton on County Line Road. For more information on the session, contact marketing director Layne Bruce (lbruce@mspress.org).
For more information about Mid-Winter, log on to mspress.org/midwinter.