MPA/MPS launches new industry Web log
JACKSON — The Mississippi Press Association has launched a new blog covering developments in the newspaper industry at its website, www.mspress.org/inkblots.
The blog is compiled by MPA/MPS director of marketing Layne Bruce, a longtime reporter, editor and publisher at community papers in Mississippi. The InkBlots blog will focus on notable developments in the newspaper industry inside Mississippi and around the country.
“Blogs are ubiquitous on the net these days. They range in tone from serious and informational to quirky and entertaining,” Bruce said. “We think InkBlots is a way for MPA to join this trend and provide some valuable, relevant information to our reader and associates in a timely way.”
Member comments and feedback are encouraged through the blog, which will be updated several times each week.
“We don’t want this to be about what MPA thinks about any given issue. We want it to be the start of a dialog between our members about what’s going on in our business,” Bruce said.
Additional blogs could be added in the future, he said, if members are interested in starting discussions on topics such as newspaper design, technology and revenue generation.
To read the blog, visit http://www.mspress.org/inkblots.
For more information, email lbruce@mspress.org.